Realtor.com launches RealAssist AI, the first artificial intelligence (AI) driven home search experience built with Google’s Gemini and Google Cloud, which helps buyers find a home through natural conversation and AI smart prompts.
From the very first question through the complex early stages of pre-search and discovery, to connecting with an agent, all the way to closing, it understands consumers’ home journey needs.
“Realtor.com is positioned to lead the AI era in real estate – and the data already points that way. We lead our competitors in AI brand favourability. We are the most trusted brand among real estate professionals and the No. 1 real estate news publisher in the country.
“Our collaboration with News Corp and deep industry roots give us an authority in this space that others simply cannot replicate. We are taking that foundation and building the best AI tools in the industry.
“That means more informed buyers and sellers, and agents who can have better conversations with every client. RealAssist AI is what that looks like today and there is much more to come.”
Damian Eales, CEO, Realtor.com
RealAssist AI allows them to search the way they naturally talk, anticipating where their search is going before they get there.
The platform is available to a select group of logged in users in beta across desktop, the app and mobile web, with full availability rolling out shortly.
A traditional search gives buyers a box and a set of filters whereas RealAssist AI turns that into a two-way conversation. Tell it your commute, your must-haves, your budget, and it surfaces homes to fit your life, not just your criteria – the more you share the smarter it gets.
Most buyers spend weeks in pre-search weighing affordability, timing, and trade-offs, before they get round to browsing for a listing. RealAssist AI is there for the whole process, from early affordability questions to understanding a specific property, scheduling a tour, navigating an offer and preparing for closing.
“Buying a home is one of the biggest financial decisions most people will ever make, and most buyers start the process feeling overwhelmed and underprepared.
“RealAssist AI removes the uncertainty and builds confidence at every step, from early research to connecting with a local agent, because the insight behind it is real. Every buyer deserves that.”
Mickey Neuberger, Chief Consumer and Marketing Officer, Realtor.com
Real estate emphasises location, and RealAssist AI brings that to life in ways that the company says no other search experience has before. Built with Google’s Gemini, RealAssist AI surfaces commute times and helps buyers explore neighbourhoods by highlighting local parks and businesses.
Buyers can map out a full daily routine from school drop-off to the office, for any neighbourhood they’re considering or any home they’re already interested in. This helps prospective buyers know whether a home could work for their life before they ever schedule a tour.
RealAssist AI offers unique visual technology as consumers can see what a street looks like after dark or how a home changes with the seasons. They can even visualise what a home would look like with a new exterior finish.
The platform does not reset when a tab closes. It remembers a buyer’s budget and priorities across sessions and picks up mid-thought after a day or two, so there’s no starting over when priorities shift. The conversation simply moves forward when a user changes a budget or adds a must-have.
Some of the key RealAssist AI key features are it understanding affordability in plain language with personalised breakdowns based on income and expenses, and it can compare homes or neighbourhoods’ side by side, and view lifestyle, location and costs in one view.
The platform can visualise a home and its surroundings and see properties at night, in winter, or with a new exterior before ever scheduling a tour.
